Privacy Policy

Privacy policy of Brodbeck & Lips GmbH

Data protection is a matter of trust and your trust is important to us. We respect your personality and privacy. Likewise, we want to ensure the protection and lawful processing of your personal data.

It is therefore important to us that you consent to the processing of your personal data. With this privacy policy we inform you comprehensively about our data processing methods. And you decide whether you wish your personal data to be processed.

This privacy policy covers both historical and future personal data. If you consent to the processing of your personal data, we will not only process the personal data collected from you in the future in accordance with this data protection declaration, but also your personal data already stored by us. This also applies in particular to personal data that we have collected and processed in the context of our sales channels (e.g. Ticketino, Eventfrog) or partner companies as well as bonus programs (e.g. Migros Cumulus).

‍When we talk about processing your personal data in this Privacy Policy, we mean any handling of your personal data. This includes, for example:

the collection
the storage
the management
the use
the transmission
the disclosure
the deletion of your personal data

‍We collect personal data to better serve our customers and to provide you with special offers and background information. We believe in tailoring our activities to the needs and desires of our customers and to make it easier for you to spend your free time. Better services can be:

Personalizing customer communications so you find offers that fit your needs and receive fewer ads overall
Simplification of processes, such as purchases or bookings, so you can get to your destination faster
Information about your planned event, as well as parking, admission time, etc.

1. How Do We Protect Your Personal Data?

We have technical and organizational security procedures in place to maintain the security of your personal information and to protect your session data and personal information against unauthorized or unlawful processing and/or accidental loss, alteration, disclosure or access. However, you should always be aware that the transmission of information via the Internet and other electronic means involves certain security risks and that we cannot guarantee the security of information transmitted in this way.

2. How Long Do We Keep Data?

We will retain your personal data for as long as we deem necessary or appropriate to comply with applicable laws or as long as it is necessary for the purposes for which it was collected. We delete your personal data as soon as it is no longer needed and in any case after the maximum retention period required by law.

3. Which Rights Do You Have With Regard to Your Personal Data?

You have the right to assert your data protection rights at any time and to obtain information about your stored personal data, to correct or supplement your personal data, to object to the processing of your personal data or to request the deletion of your personal data. You will find the contact options in section 4. We reserve the right to correspond with you electronically (in particular by e-mail) in this context.

4. How Can You Contact Us?

If you wish to exercise your rights with respect to your personal data or have any questions or concerns regarding the processing of our personal data, you may contact us as follows: management@brodbeck-lips.ch

5. Who Is the Owner of the Data Collection?

The owner of the data collection is Brodbeck & Lips GmbH.

6. When Do We Collect Personal Data?

We collect your personal data when we have contact with you, either directly or indirectly through ticketing platforms with which we contractually cooperate. The situations in which we have contact with you are varied. For example, we collect your personal data in the following circumstances:

You surf our website (brodbeck-lips.ch)
You purchase our goods (tickets, merchandise, catering offers) via our webshop or other sales channels such as (not conclusively) ticketino.com or eventfrog.ch
You receive a newsletter or other advertising about our events
You take part in a competition or sweepstake
You take part in one of our opinion polls

7. What Personal Data Do We Collect?

The personal data collected is equally diverse. On the one hand, we collect personal data that you provide to us. On the other hand, we collect personal data that is automatically or manually collected during your contact with us, such as:

Personal data:

Last name and first name
Birthday and age
Gender
Home address
Customer and shopping preferences
Language preferences
Telephone numbers
E-mail addresses
Customer numbers
Information about subscribed newsletters
Consent to receive advertising

Customer activity data:

Shopping information (including date of purchase; place of purchase; time of purchase; type, quantity and value of tickets purchased; shopping cart; abandoned shopping cart; means of payment used; purchase history)
Session data relating to visits to our websites, offers on internet platforms, multimedia portals and/or social networks (including duration and frequency of visits, language and country preferences, information about browser and computer operating system, search terms and search results)
Location-based data when using mobile devices

8. Why Do We Process Personal Data?

We process your personal data for different purposes. These purposes can be grouped into different categories. Namely, we may process all or part of your personal data for one or more of the following purposes:

8.1 Processing Purposes in Connection With Our Goods and Service Offers

Provision and sale of our goods and services (tickets, catering offers, etc.)
Processing orders and contracts, including sending order and shipment confirmations, delivery confirmations, delivery and invoicing
Organization and execution of customer service activities
Organization and implementation of market research and opinion surveys

8.2 Processing Purposes in Connection With Customer Communication

Provision, administration and execution of customer communication by mail and via electronic/digital means of communication;
Business communication by mail and via telephone, SMS, MMS or e-mail.
Type of use, frequency and duration of use, exact location of use.

8.3 Processing Purposes in Connection With Special Activities and Occasions

Organization and implementation of contests or sweepstakes, including notification and publication of winners via our Internet pages, apps for mobile devices or our offerings on Internet platforms, multimedia portals or social networks;
Organization and implementation of special occasions such as events, promotional events, sponsorship events, cultural and sporting events.

8.4 Processing Purposes in Connection With the Analysis of Customer Behavior

Individualized and person-related or anonymous and group-related recording and evaluation of historical and current customer and purchasing behavior when using the offers on our Internet pages.
Statistical evaluation of customer behavior based on anonymized customer data,
Linking of personal data collected by us about you with personal data collected about you by other named companies (also within the framework of bonus programs and partner companies) as well as data acquired from third parties in order to improve our database.

8.5 Processing Purposes in Connection With Direct Marketing

Simplification of processes - such as purchases or bookings - and use of insights from the analysis of customer behavior for the continuous improvement of all goods and services offered
Avoidance of unnecessary advertising through insights from the analysis of customer behavior for individualized and personalized direct marketing
Sending individualized and personalized advertising by e-mail or by mail, telephone or text messages (SMS).
Individualized and personalized customization of offers as well as advertising on our Internet pages or on our channels on Internet platforms, multimedia portals, or social networks, respectively

9. Who Do We Share Your Personal Information With?

We may share your personal information with other companies for the purposes described in this Privacy Policy for data enhancement. These third companies may use your personal data in their own interest for the same purposes as we do. In particular, these companies may process your personal data for individualized and personalized analyses of customer behavior and for direct marketing activities in their own interest.
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We may also disclose your personal data to third party companies outside Brodbeck & Lips GmbH in order to use technical or organizational services that we need to fulfill the aforementioned purposes or our other business activities. Our service providers are contractually obligated to process personal data exclusively on our behalf and in accordance with our instructions. We also require our service providers to comply with technical and organizational measures that ensure the protection of personal data. We may also disclose your personal data if we consider it necessary to do so in order to comply with applicable laws and regulations, in the event of legal proceedings, at the request of the competent courts and authorities or due to other legal obligations, in order to protect and defend our rights or property.

‍Likewise, by accepting this declaration, you allow us to make your data processed by us for marketing and advertising purposes available to advertising marketing companies for the purpose of target group-based advertising.

10. How Do We Use Cookies?

We also use so-called cookies on our Internet pages. These are small files that are stored on your computer or mobile device when you use one of our Internet pages. We would also like to inform you comprehensively about our use of cookies.

10.1 Why Do We Use Cookies?

The cookies we use serve first of all to guarantee the functions of our Internet pages - such as the shopping cart functionality. In addition, we use cookies to adapt our internet offer to your customer wishes and to make surfing with us as comfortable as possible. We also use cookies to optimize our advertising. Cookies allow us to present you with advertising and/or special goods and services that may be of particular interest to you based on your use of our Internet site. Our aim here is to make our Internet offering as attractive as possible for you and to present you with advertising that corresponds to your areas of interest.
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10.2 What Cookies Do We Use?

Most of the cookies we use are automatically deleted from your computer or mobile device at the end of the browser session (so-called session cookies). For example, we use session cookies to store your country and language preferences and your shopping cart across different pages of an Internet session.
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In addition, we also use temporary or permanent cookies. These remain stored on your computer or mobile device after the end of the browser session. During a further visit to one of our websites, it is then automatically recognized which inputs and settings you prefer. Depending on the type of cookie, these temporary or permanent cookies remain stored on your computer or mobile device for between one month and ten years and are automatically deactivated after the programmed time has elapsed. They serve to make our Internet pages more user-friendly, effective and secure. Thanks to these cookies, you will, for example, be shown information on the page that is specifically tailored to your interests.
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The cookies stored on your computer or mobile device may also originate from partner companies under certain circumstances. These may also be other companies outside Brodbeck & Lips GmbH. These cookies enable our partner companies to target you with advertising that may actually interest you. The cookies of the partner companies remain stored on your computer or mobile device for between one month and ten years and are automatically deactivated after the programmed time has expired.
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10.3 What Data Is Stored in the Cookies?

No personal data is stored in the cookies we use. The cookies we use cannot be assigned to a specific person. When a cookie is activated, it is assigned an identification number.
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10.4 How Can You Prevent Cookies From Being Stored?

Most Internet browsers automatically accept cookies. However, you can instruct your browser not to accept cookies or to prompt you each time before accepting a cookie from an Internet site you visit. You can also delete cookies on your computer or mobile device by using the appropriate function of your browser. If you choose not to accept our cookies or the cookies of our affiliates, you will not see certain information on our Internet sites and will not be able to use some features designed to enhance your visit.

11. How Do We Use Log Files?

Every time you access our Internet pages, your Internet browser transmits certain usage data to us for technical reasons and stores it in log files. This involves the following usage data: Date and time of access to our Internet site; name of the Internet site accessed; IP address of your computer or mobile device; address of the Internet site from which you came to our Internet site; amount of data transferred, as well as the name and version of your browser.

‍The analysis of the log files helps us to further improve our Internet services and make them more user-friendly, to find and correct errors more quickly and to control server capacities. Based on the log files, we can determine, for example, at what time the use of our Internet services is particularly popular and provide the corresponding data volume to ensure the best possible use for you.

12. How Do We Use Web Analytics Tools?

In order to constantly improve and optimize our Internet offering, we use so-called tracking technologies. Web analysis tools provide us with statistics and graphics that give us information about the use of our Internet pages. In the process, data about the use of an Internet page is transmitted to the server used for this purpose. Depending on the provider of a web analysis tool, these servers may be located abroad. For the most commonly used web analysis tool, Google Analytics, this data is transmitted including shortened IP addresses, which prevents the identification of individual devices. Google complies with the data protection provisions of the "Swiss-U.S. Privacy Shield" agreement and has registered with the U.S. Department of Commerce for the "Swiss-U.S. Privacy Shield" (information on the Swiss-U.S. Privacy Shield can be found at https://www.privacyshield.gov/Swiss-US-Privacy-Shield-FAQs). The IP address transmitted by your browser as part of Google Analytics will not be merged with any other data held by Google. A transfer of this data by Google to third parties only takes place due to legal regulations or within the framework of order data processing.

‍You can prevent the collection of data generated by cookies and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available at the following link: http://tools.google.com/dlpage/gaoptout. You can find more information about Google Analytics and data protection at:

13. How Do We Use Social Plugins?

We currently do not use social plugins.

14. Other Tools in User

Google Fonts
Newsletter Signup Form
Contact Forms

June 2022 | Version 1.0

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